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> I Think Music
simonlebon
Beitrag 19 Oct 2007, 11:42
Beitrag #1


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WHAT IS I THINK MUSIC?

Ithinkmusic enables a community of independent record labels, artists and retailers to create and sell a catalog of music to the public. This community can manage and display content online, network between buyers, sellers, and creators of music, as well as manage revenues from the sale of digital music files.

Ithinkmusic provides its user base a complete solution for the distribution and merchandising of digital music online. The user base includes professional and amateur artists and labels, as well as their fans, customers who buy music and their friends. Ithinkmusic creates an interactive network of musicians, fans, and music stores that ties each of them together using the same application to make online record stores that sell digital content. Ithinkmusic functions as a digital music content aggregator and shop creation application. The application offers the following basic services and features to its users:

  • The ability to upload and manage their catalog of digital recordings onto a central database.
  • Tools for creating personal stores that sell any number of digital recordings listed in the central database.
While digital technology has made the distribution of files easier for mass retailers, the smaller retailers find it difficult to compete with a growing market of larger chains that can offer competitive pricing and faster downloading rates. In the digital market, it is not yet cost effective for small independent shops to purchase and distribute digital content since the margins are too low to compensate for the a) acquisition of a reasonable catalogue, b) the delivery of content through high bandwidth fees, and c) the high cost of developing and building an online store.

Ithinkmusic corrects this by combining aspects of a number of existing business models such as content aggregators, vanity publishing, and selling portals onto one low cost and easy to use application. This application acts as an intermediary between users and their customer, facilitating the delivery of music through the internet and brokering a payment system between the two while only charging 5% of every delivery transaction for its services.

Ithinkmusic retailers benefit by offering digital music at competitive prices as well as by creating deals between them and the record labels that publish on ithinkmusic. Record labels using ithinkmusic benefit by establishing a network of sellers who support their music as well as being able to sell their music to customers directly, at much higher profit margins than other services.



http://www.ithinkmusic.com
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